BUSM3200 Assessment Task 3 -Strategy Implementation and Evaluation: Strategy, Assignment, RMIT

Assessment Requirements

This advice should be read in conjunction with RMIT assessment policy (https://www.rmit.edu.au/students/mycourse/assessment-results) and the course guide (http://www1.rmit.edu.au/courses/BUSM32002460) .

You are required build on the analysis we undertook for Assignment 2 where we explored the strategy content (strategic options) of our case study organisation Eu Yan Sang. In Assignment 3 we now focus on the third branch of strategy through exploring strategy process (formation and implementation) (Whittington et al. 2020, 1.5,pg.19-21

(https://rmit.primo.exlibrisgroup.com/permalink/61RMIT_INST/1adn3cm/alma9921897833301341) ).

TASK |

In this assignment you focus on the implementation of your findings from Assignment 2.

Apply your knowledge of theory and concepts covered in the relevant course Modules to undertake an analysis of the organisation’s strategic process, particularly key implementation aspects of your chosen strategy for the organisation, measures of effectiveness you would use to evaluate the overall impact and outcomes of the strategic initiative. In conclusion apply key insights from the strategy lessons discussed by Eu Yan Sang executive and align those learnings to the three branches of strategy covered this semester.

Criteria 1

Assessment Criteria

To fulfil the assessment criteria, your report you should demonstrate you have completed each of these criteria. See the Rubric below for specific expectations for each grade band.

Strategic Implementation Plan | Organisation Support

Criteria 1

Develop a high-level strategy implementation plan for the strategic initiative you proposed in Assignment 2. Use the McKinsey 7S framework to guide your analysis about potential changes in organisation support for effective implementation. Make recommendations about key strategic actions that the organisation must make so that effective implementation can be achieved

Depict the timing and order of the strategic actions in a basic high-level strategic planning GANTT Chart. Explain and justify the priority and timing of the key actions depicted in the GANTT chart.

To help your analysis use these strategy implementation worksheet: McKinsey 7s
Framework Worksheet (https://rmit.instructure.com/courses/133026/files/39252722?wrap=1)
(https://rmit.instructure.com/courses/133026/files/39252722/download?download_frd=1)
(https://rmit.instructure.com/courses/133026/files/39252722?wrap=1)
(https://rmit.instructure.com/courses/133026/files/39155302/download) + Gantt Worksheet
(https://rmit.instructure.com/courses/133026/files/39243492?wrap=1)
(https://rmit.instructure.com/courses/133026/files/39243492/download?download_frd=1) +

Module resources + Chapter 14.5 in Whittington et al. 2020
(https://rmit.primo.exlibrisgroup.com/permalink/61RMIT_INST/1adn3cm/alma9921897833301341)

Measuring Performance of the Strategic Initiative |

Criteria 2

Set performance targets for the strategic initiative using a Balanced Scorecard Framework (BSF) to guide your analysis about what key factors in each of the four perspectives to measure. Depict the linking and order of key factors from the BSF in a high-level Strategy Map
(https://balancedscorecard.org/bsc-basics/what-is-a-strategy-map/) showing the causal chain and links between each perspective and supporting the strategic objective. Explain and justify why the measures identified in the Strategy Map are critical elements of achieving the strategic objectives.

To help your analysis watch the BSF Strategy map (2018 | 6:39 minutes) film in the
‘Advisory Notes’ section below + use this worksheet: BSC + Strategy Map Worksheet (https://rmit.instructure.com/courses/133026/files/39252835?wrap=1 (https://rmit.instructure.com/courses/133026/files/39252835/download?download_frd=1) +

Module resources + Chapter 13.2 + 14.3 in Whittington et al. 2020 (https://rmit.primo.exlibrisgroup.com/permalink/61RMIT_INST/1adn3cm/alma9921897833301341)

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